In July I wrote an article for you called, ” Your Break Even Point “. The premise was to help you calculate that number and for you to have a better understanding as to why you might be loosing money everyday and not know why. Your business depends on you knowing! I mean it’s not [...]
Category Archives: Social Media Metrics
Your Break Even Point
I’m amazed how many business owners don’t know what the break even point is in there business. They can’t figure out why they are going backwards financially.
I have found over the years that most business owners spend most of there time in crisis management, which means they are not doing what’s truly important. They go [...]
Social Media ROI
The topic of ROI is not a new one but it remains to be a stumbling block for most in the Social Media Marketing field. The problem isn’t that an ROI can’t be derived, the challenge is, most are using old ways & thinking to get to that ROI place in an environment that requires [...]
