I know your scratching your head wondering what I mean by this, stay with me and let me share some thoughts on the topic. We’ve been and still are under the bondage of control & protectionism, just look at the Newspaper & Music industries as an example. I’m not opposed to the creators, writers and [...]
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Tags: Crush It, FREE, Gary Vaynerchuk, Gerd Leonhard, Industry, Matt Mason, Music, Music 2.0, Newspaper, Open, Pirates, The Pirates Dilemma
This has been on mind for some time now, why corporations don’t get social media. I may be way off base here but there are primarily two or three reasons why they don’t or can’t wrap their brians around what’s happening in the new way marketing.
1.) They haven’t tried, touched, or even asked what the [...]
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Tags: Broadcast, Collective License, Control, Corporations, Environment, Experts, Fear, Inbound, Internet Marketers, Marketing, Mess, Music, Music Industry, Outbound, Products, Relationship, ROI, Services, Social Media