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Tag Archive: Reach

Do You Know The Depth of Your Twitter Following?

Written on January 13, 2010 by Owen Greaves in Social Media, Twitter

Have you ever wondered how many people you actually reach through those who follow you? Have you wondered how many of those followers are online at the same time you are? Does the information even matter? If you are selling a service or product you may want to know some of this data, it can…

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Tags: Blogesphere, Data, Followers, Following, Popularity, Reach, Twitter, Twitter Analyzer

Social Media ROI

Written on June 9, 2009 by Owen Greaves in Social Media Metrics

The topic of ROI is not a new one but it remains to be a stumbling block for most in the Social Media Marketing field. The problem isn’t that an ROI can’t be derived, the challenge is, most are using old ways & thinking to get to that ROI place in an environment that requires…

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Tags: @CreativeWisdom, @kriscolvin, @mackcollier, @thebrandbuilder, @virtualcfo, Campaigns, Expert, F.R.Y., Frequesncy, Impressions, Kris Colvin, Leah Dossey, Mack Collier, Marketing, Olivier Blanchard, Owen Greaves LIVE!, Prospect, Radio, Reach, ROI, Scot Justice, Social Media, Television, Twitter, Yield

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